All Founders Stories

Jonah Peretti

Co-Founder, CEO at Buzzfeed

buildd tags

Started on the side Does code

Quick stats

$200Mn Net wealth 48 Yrs Age 2006 Year of founding

Career

2005-2011 CEO & Co-Founder, The Huffington Post 2006-Present CEO & Co-Founder, BuzzFeed

Education

BS, University of California, Santa Cruz MS, Massachusetts Institute of Technology

Personal Information

Partner Andrea Harner Children 2

The Spark

Buzzfeed initially started as an 'Internet popularity contest' site in 2005. Jonah Peretti created the site in the aftermath of an email exchange thread between himself and Nike going viral globally. At the time, Peretti was working as the R&D Director of Eyebeam - another site which was run by his now Co-Founder, John Johnson.‍

'Buzzfeed'

Jonah Peretti wanted to turn what they had learned about manufacturing virality in online media into a business, and soon enough, he convinced his boss Johnson to set up Buzzfeed together. While originally known for its mix of internet memes and lists, the site took off after it was the first to break the news about John McCain endorsing Mitt Romney in the 2012 Republican Primary.‍

Going Viral

The site continued to grow afterward, raising over $35 million in funding from investors the next year. They raised another $50 million in August 2014 from Andreessen Horowitz, more than doubling its previous rounds of funding.

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