Start as a service, buildd product later.

Start by building products and keep going till you run out of cash.


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A marketer scales his startup to $50k MRR on a $500 NoCode stack!
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A marketer scales his startup to $50k MRR on a $500 NoCode stack!

Start as a service, build product later. A service business brings you immediate revenue & cash flow. So start by making your offering a service (eg. consulting) while building your product on the side.

How Dream11 makes Rs 2554 Cr in revenue & Rs 327 Cr in profits?

Start as a service, build product later. A service business brings you immediate revenue & cash flow. So start by making your offering a service (eg. consulting) while building your product on the side.

How two IITB grads scaled BrowserStack to $4B valuation & $200M revenue!

Start as a service, build product later. A service business brings you immediate revenue & cash flow. So start by making your offering a service (eg. consulting) while building your product on the side.

Vandhana V
Vandhana V

A few years back, I had a lot of ideas on what startups and products to build. But I faced one major roadblock - most of my ideas required quite an investment of capital and time. So what I did instead was start a social media agency, which was quite profitable and gave me immediate cash flow which I used to funnel into my startup ideas and launch those products. One major learning from this experience for me is that, if you want to bootstrap your own startup, then focus on accumulating money through side hustles, freelancing or build a service-based business. Then you can dedicate the cash you earn from these avenues towards building the startups and products you want to create.

Jay Toy
Jay Toy

Agreed, nice work!

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